McDonald's Roof Painting
Echo Studios built this. We're a marketing partner for Australian trades and service businesses.
Real roof work, practical service information and a quote journey that breaks the questions into manageable steps.
- Main Website
- Service Information
- Responsive Design
- Staged Quote Form
- Roof Details
- Photo Uploads
- Enquiry Workflow
- Quote Handoff
- Domain Cutover
- Old Page Redirects
- Analytics & Tracking
- Hosting & Monitoring
The website in motion



The project
The new main website brings roof painting and restoration into a single, practical service story. Real job imagery and before-and-after examples help someone understand the work before they ask for a quote.
The quote flow collects the details in stages, including information about the roof and supporting photographs. The site went live in October 2026, so this is a look at the experience and the thinking behind it, rather than a claim about results.
A roof quote that builds the picture in stages.
McDonald’s new main website brings roof services, local information and real jobs into a staged quote journey. It went live in October 2026, so the discovery and review below describe the launch setup and intended customer path.
- Step 01
Answer the local roof question
Service and area pages are built for organic discovery. Restoration, painting, colour and process information help a homeowner understand the work before requesting a quote. This build is not presented as an active paid campaign.
- Step 02
Use real roofs to make the decision tangible
The project imagery gives homeowners a way to compare the starting condition and finished result. It supports the practical service explanations with actual roof work, helping someone describe the result they are considering.
- Step 03
Save the introduction, then ask about the roof
The first stage collects and saves contact details. The next asks about the work, roof material and storeys. The final stage adds the address, further details and optional photographs. Breaking that into smaller decisions makes the request more manageable on a phone.
Why the early save matters
Saving the initial contact creates a record before the longer roof brief is complete. The completed request updates that enquiry with the job details. Phone photographs are prepared for upload in the browser, helping homeowners share the roof they are asking about.
- Step 04
Prepare a useful quoting conversation
The completed flow brings the contact, roof information and uploaded photographs into the enquiry handoff. That gives the response a practical starting point while leaving inspection and the final quote to the business.
The first review after launch
Compare initial contacts with completed quote requests, then examine where people need help and whether the supplied details are useful. A shorter form is only an improvement if the business can still respond effectively.
Launched in October 2026. Customer behaviour and enquiry outcomes will be reviewed once real enquiries have built up.
The quote journey, step by step
Roof type, the work needed and supporting detail are collected in stages. This demonstration shows the questions in the current website build.

A closer look at the pages
Selected pages showing how the experience comes together.

Roof restoration
The main website’s service explanation.

Completed roof work
The project collection behind the restoration story.
Under the hood
Service content, project imagery and a staged quote flow are connected in the main website build. The enquiry workflow is designed to carry the details into the next conversation. The first months of real enquiries will show how people use it and where they need more guidance.
Phil is so beneficial to my business, his knowledge ,skills and work is outstanding, couldn't recommend him highly enough
With the site live, the next step is learning from actual enquiries. A clear starting point makes those decisions easier to make.
Book a 30-minute callPick a time without leaving this page.
What clients say
5.0 from 16 Google reviewsPhil is so beneficial to my business, his knowledge ,skills and work is outstanding, couldn't recommend him highly enough
Why Echo
The person scoping the work is the person building it. The website, follow-up and tracking are designed together, so the path from the first visit to the booked call does not disappear between suppliers.
Before you book
What happens on the call?
We look at where the business is now, what is getting in the way and whether a website, brand or connected system is the right next move.
Do I need a finished brief?
No. Bring the problem as you understand it. The first job is working out what actually needs to be built.
What if it is not a fit?
We will say so on the call and point you toward the clearest next step we can see.