Three progressive stages. Blueprint is a free conversation to assess where you are. BuildOutbuilds the foundation, website, CRM, and maintenance from $5,000 setup + $297/mo, then adds advertising when you're ready. Backbone is ongoing management, $2,500/mo for the organic stage and $5,000/mo once paid ads are layered on top.
These figures are for smaller service businesses getting their foundations right. Larger businesses, multi-site organisations, and bigger custom projects work differently: we scope the pricing to the build. You'll get a fixed-price proposal after the Blueprint conversation, before any work begins.
Payment methods: EFT (preferred, no fees) or credit card (Stripe, +3%). Projects: 50% deposit, 50% on completion. Monthly: automatic billing, cancel anytime with 30-day notice. No lock-in after minimums.
(The Path)
Foundation: $5,000 setup + $297/mo website + CRM + management. Growth: $2,500 setup + $1,500/mo ads. Backbone: $2,500/mo full management, $5,000/mo with paid ads on top. Larger businesses and bigger builds: scoped to the project. Start where it makes sense. Scale when you're ready. See the results.